Cookie Policy

Cookie Policy.


Our website uses different types of cookies. We think it is important that you have control over your online privacy. That is why we would like to inform you as completely as possible about which cookies we use and for what purposes.

Cookies are small text files that a website places on your computer, tablet or mobile phone when you visit the website. Information about your website visit is stored in these cookies. Personal data is processed by placing cookies. By using cookies, a website can recognize you when you visit the website again. This can be useful, for example, if you do not want to log in every time you visit the website again.

We make a distinction between functional and non-functional cookies. We always place functional cookies. These are necessary for the website to work properly. For example, they ensure that you can stay logged in to the website whenever you wish. In addition to functional cookies, we also place standard analytical cookies. This is an example of a non-functional cookie. It is not necessary for the website to function properly. This way we know which website components are popular and where we can improve our website. Only when you agree to the placing of cookies, we also place a number of other non-functional cookies. These all have different purposes, but allow us to improve our services. For example, we use cookies to display online surveys on our website, to test improvements on our website, to display social media buttons or to display relevant advertisements for our services on other websites.

We think it is important that you have control over your online privacy. That is why we would like to inform you as completely as possible about which cookies we use and for what purposes. The diagram below shows which cookies we place by default when you visit the website and what we place when you accept or refuse our cookies.


Standard & 'do not agree' For 'agree


Functional cookies V V


Cookies to measure traffic V V


Cookies for social media integration X V


Cookies for testing improvements on our website X V


Cookies for research on our website X V


Cookies to show Van Gerwen Housing ads on other websites X V

Functional cookies are necessary for the website to function properly. These cookies are therefore placed by default and are not deleted if you do not accept the cookies. Functional cookies ensure that you can stay logged in during your visit to the website. They also ensure that products are kept in your shopping cart when you want to buy something in our webshop.

Analytical cookies allow us to measure website traffic. These statistics give us insight into how often our website is used, what information visitors are looking for and which pages are visited most. This tells us which parts of the website are popular and where we can improve our website. We continuously analyse and improve the website to make the experience as pleasant as possible for visitors. The statistics that we collect cannot be traced back to individuals. This data is therefore always used anonymously. We use Adobe Analytics and Google Analytics to gain insights from the data. We always place the analytical cookies when you visit our website.


Analytical cookies collect the following data, among others:


- Tracking the number of visitors to our web pages.

- Tracking the duration of the visit.

- The performed searches on the website.

- Information about your browser and device with which you visit our website, such as operating system and screen size.

- The way you arrived at our website, for example whether you clicked on one of our advertisements or a link in an e-mail.

- Some anonymous data entered in a form, such as the type of car or which type of insurance cover is most frequently chosen.

- Items you have purchased or added to the shopping cart on the website.


For more information about what Adobe and Google do with the information they collect, please see Adobe and Google privacy statements. These statements may change from time to time.


We never provide the personal information you enter (such as name, address, social security number, phone number) to Adobe or Google. Read more about how we deal with personal data in our privacy statement.

On our website we show videos and other content that you can promote via a button and share via social networks. For the functioning of these buttons, social media companies, such as Twitter, Facebook, YouTube and Google, place cookies so that they can recognize you when you are logged in to that social network. They also collect data about the page you share. For more information about the data that social media companies collect, we refer to the privacy statements of these companies. These can change regularly.

– Facebook

– Twitter

– YouTube

– Google+

We constantly test our website to provide you with the best user experience. We want to know if changes we make to the website are also improvements. That is why we often first implement improvements in an A / B test. For this we use Visual Website Optimizer. Visitors can see a modified version of the website at the same time. In this way we continuously optimize the website. Cookies are used to ensure that you see the correct version of a page and to measure results.

We use Usabilla as a tool to conduct research on the website. You can always leave feedback on the website. We also ask you on certain pages if we have helped you with that article. We also use an online survey in which we ask for your opinion about our website. We use this information to continuously improve our website. The cookie ensures that you do not see the survey too often. The cookie also transmits information about your operating system and the browser you use to visit the website.

To see how visitors use our website, we also use Hotjar. This tool records mouse clicks, mouse movements and scrolling behaviour of visitors on our website. Hotjar collects information about pages visited, the browser you are using and the type of device and operating system used. We use this data to improve the website.

To monitor the performance of our website, we use mPulse from SOASTA. This cookie is placed to measure the speed of our website in your browser. This information allows us to detect and resolve any potential problems with the performance of our website in a timely manner.

In some cases, you can use a chat function to ask questions to one of our employees. For this, we make use of Clickdesk. Clickdesk places a cookie to know how long you are on a page and might need some help.

We use online advertisements to promote our services. We prefer to do this as targeted as possible, to keep costs low and not show you unnecessary ads. We use Google Adwords, Google Dynamic Remarketing, Facebook Custom Audiences (we do not share our customer base with Facebook), Microsoft Bing Ads and DoubleClick (by Google). This way we can target advertising and keep costs low.

These cookies make it possible to:

- Keep track of which ads you have already seen. This prevents you from seeing the same adverts too often.

- Keep track of how many visitors click on our ads.

- Keep track of how many visitors purchase a service from us after clicking on an advertisement. This is necessary to analyse the effectiveness of advertisements.

- To keep track of whether you have already purchased certain services from us. You will then not be shown unnecessary advertisements.

Even if you do not accept cookies, you may still encounter advertisements from us online. Not all of our advertisements use cookies. Cookies do make it possible to show you more relevant ads and not unnecessary ones.

For more information about what Google does with the stored data, we refer to Google's privacy statement. This can change regularly. We have not given Google permission to use the information obtained for other Google services.

For more information on what Microsoft does with stored data, we refer to the privacy statement of Microsoft. This may change regularly. We have not given Microsoft permission to use the information obtained for other Microsoft services.

For more information on what Facebook does with stored data, please read Facebook's privacy policy. This may change regularly. We have not given Facebook permission to use the information obtained for other Facebook services.

If you do not want cookies from our website installed, you can choose to do so in the cookie notification that you receive when you first visit our website. If you have previously accepted our cookies, you will no longer see this notification and you must first delete our cookies.

You can also use your browser to block cookies. If you block all cookies, websites may not work as well as they should. It is better to selectively disable only the unwanted cookies. You can do this in your browser settings. This will also block the cookies from other websites you visit.

Cookies are small text files that a website places on your computer, tablet or mobile phone when you visit the website. Information about your website visit is stored in these cookies. Personal data is processed by placing cookies. By using cookies, a website can recognize you when you visit the website again. This can be useful, for example, if you do not want to log in every time you visit the website again.

We make a distinction between functional and non-functional cookies. We always place functional cookies. These are necessary for the website to work properly. For example, they ensure that you can stay logged in to the website whenever you wish. In addition to functional cookies, we also place standard analytical cookies. This is an example of a non-functional cookie. It is not necessary for the website to function properly. This way we know which website components are popular and where we can improve our website. Only when you agree to the placing of cookies, we also place a number of other non-functional cookies. These all have different purposes, but allow us to improve our services. For example, we use cookies to display online surveys on our website, to test improvements on our website, to display social media buttons or to display relevant advertisements for our services on other websites.

We think it is important that you have control over your online privacy. That is why we would like to inform you as completely as possible about which cookies we use and for what purposes. The diagram below shows which cookies we place by default when you visit the website and what we place when you accept or refuse our cookies.

Functional cookies are necessary for the website to function properly. These cookies are therefore placed by default and are not deleted if you do not accept the cookies. Functional cookies ensure that you can stay logged in during your visit to the website. They also ensure that products are kept in your shopping cart when you want to buy something in our webshop.

Analytical cookies enable us to measure website visits. These statistics give us insight into how often our website is used, what information visitors are looking for and which pages are visited the most. This way we know which website components are popular and where we can improve our website. We continuously analyze and improve the website to make the experience as pleasant as possible for visitors. We cannot trace the statistics we collect to individuals. This data is therefore always used anonymously. We use Adobe Analytics and Google Analytics to obtain insights from the data. We always place analytical cookies when you visit our website.

On our website we show videos and other content that you can promote via a button and share via social networks. For the functioning of these buttons, social media companies, such as Twitter, Facebook, YouTube and Google, place cookies so that they can recognize you when you are logged in to that social network. They also collect data about the page you share. For more information about the data that social media companies collect, we refer to the privacy statements of these companies. These can change regularly.

We constantly test our website to provide you with the best user experience. We want to know if changes we make to the website are also improvements. That is why we often first implement improvements in an A / B test. For this we use Visual Website Optimizer. Visitors can see a modified version of the website at the same time. In this way we continuously optimize the website. Cookies are used to ensure that you see the correct version of a page and to measure results.

We use Usabilla as a tool to conduct research on the website. This way you can always leave feedback on the website. We also ask on certain pages whether we have helped you properly with that article. In addition, we also use an online survey in which we ask for your opinion about our website. We use this information to continuously improve our website. The cookie ensures that you do not see the survey unnecessarily often. The cookie also provides information about your operating system and the browser with which you visit the website.

We use online advertisements to showcase our services. We prefer to do this as targeted as possible, to keep costs low and not show you unnecessary advertisements. We use Google Adwords, Google Dynamic Remarketing, Facebook Custom Audiences (we do not share our customer base with Facebook), Microsoft Bing Ads and DoubleClick (from Google). In this way we can advertise in a targeted way and keep costs low.

If you do not want to have cookies placed on our website, you can choose this in the cookie notification that you will see when you first visit our website. If you have accepted our cookies before, you will no longer see this message and you must first delete our cookies.

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